Many small-business owners assume that if they want to help employees with health insurance, they need to sponsor a traditional group health plan.
For some employers, that is the right answer.
But it is not the only way to provide health benefits.
An Individual Coverage Health Reimbursement Arrangement, often called an ICHRA, allows an employer to contribute toward employees’ individual health insurance without sponsoring a traditional group health plan.
That distinction matters.
A traditional group plan usually starts with the employer choosing a health insurance plan for the company. An ICHRA starts with the employer deciding how much it wants to contribute toward employees’ coverage.
Both approaches can help employees obtain health insurance. They simply work differently.
The right choice depends on the employer’s workforce, budget, participation levels, available insurance options, administrative preferences, and long-term goals.
At a Glance
- Traditional group health insurance and ICHRAs are two different ways to help employees with health coverage.
- A group plan is employer-selected coverage offered to eligible employees.
- An ICHRA allows employees to buy individual health insurance while the employer reimburses eligible costs up to a defined amount.
- Group plans may offer more consistency, while ICHRAs may offer more budget control and employee choice.
- The quality of an ICHRA depends heavily on the individual health insurance options available to employees.
- Many Ohio employers should compare ACA plans, level-funded plans, MEWAs, and ICHRAs before deciding.
Table of Contents
- Quick Comparison Table
- Is There a Way to Help Employees With Health Insurance Without Offering a Traditional Group Plan?
- What Is Traditional Group Health Insurance?
- What Is an ICHRA?
- Why Some Employers Start Exploring ICHRAs
- Key Differences Between ICHRA and Group Health Insurance
- One Important Tradeoff: What Individual Health Insurance Options Are Available to Employees?
- When Group Health Insurance May Make More Sense
- When an ICHRA May Make More Sense
- Can Employers Compare Both Options Before Deciding?
- Ohio-Specific Considerations
- A Practical Way to Think About the Decision
- Frequently Asked Questions
- Related Resources
Quick Comparison Table
| Category | Traditional Group Health Insurance | ICHRA |
|---|---|---|
| Basic structure | Employer-selected group health plan | Employer reimburses employees for eligible individual coverage |
| Employer role | Selects the plan or plan options offered to employees | Sets a defined monthly reimbursement amount |
| Employee choice | Employees choose from the employer’s available group options | Employees choose their own individual health insurance plan |
| Cost structure | Employer shares premium costs with employees | Employer defines a monthly contribution amount |
| Renewal risk | Premiums may increase at renewal | Employer contribution is controlled by the employer |
| Participation | Participation and contribution rules often apply | Traditional group participation rules do not apply in the same way |
| Networks | Based on the group plan selected | Based on individual plans available to each employee |
| Employee experience | More consistent across the company | More individualized, but potentially less uniform |
| Administration | Group enrollment, billing, renewals, and plan management | Reimbursement administration, documentation, and coverage verification |
Is There a Way to Help Employees With Health Insurance Without Offering a Traditional Group Plan?
Yes. In some cases, an employer can contribute toward employees’ individual health insurance through an ICHRA instead of sponsoring a traditional group health plan.
This is often the question many employers did not know they could ask.
A small-business owner may want to help employees with health insurance, but hesitate because a traditional group plan can feel like a major commitment. The employer may be worried about participation rules, monthly overhead, future renewal increases, or whether the company is large enough to support a formal group plan.
For years, many employers thought the choice was simple:
Offer a group health plan.
Or offer nothing.
An ICHRA creates another possible structure.
Instead of choosing one group plan for everyone, the employer sets a defined reimbursement amount. Employees then purchase their own individual health insurance, and the employer reimburses eligible expenses according to the rules of the arrangement.
That does not mean an ICHRA is always better.
It means employers may have more than one way to provide health benefits.
What Is Traditional Group Health Insurance?
Traditional group health insurance is employer-sponsored coverage offered to eligible employees of a business.
The employer usually selects a plan or set of plan options, determines contribution levels, manages enrollment, and shares premium costs with employees. Employees then decide whether to enroll in the coverage offered through the company.
For Ohio small employers, group health insurance may include several different structures, such as:
- ACA small group plans
- level-funded plans
- MEWA or association-based plans
- certain PEO or employment-related benefit arrangements
These structures are not identical. ACA plans, level-funded plans, and MEWAs can behave very differently in terms of underwriting, pricing, participation, renewals, and eligibility.
But from the employer’s perspective, they all generally fit within the broader category of group coverage.
The employer is sponsoring or participating in a health plan structure for the group.
Some employers also access group health benefits through arrangements such as PEOs or association programs, but the underlying comparison is still between participating in a group-plan structure and using an ICHRA to reimburse individual coverage.
What Is an ICHRA?
An Individual Coverage Health Reimbursement Arrangement (ICHRA) is an employer-funded reimbursement arrangement that allows employees to purchase individual health insurance and receive reimbursement for eligible expenses.
Instead of sponsoring a group plan, the employer sets a monthly allowance.
Employees then choose their own individual health insurance coverage, either through the Marketplace or directly through an insurance carrier, depending on the options available to them.
In many cases, ICHRAs are designed to reimburse individual health insurance premiums. Some arrangements may also reimburse other eligible medical expenses, depending on how the plan is structured.
To receive reimbursements, employees generally must be enrolled in qualifying individual health insurance or Medicare coverage.
An ICHRA is still an employer-sponsored health benefit. It is not simply handing employees extra taxable compensation and telling them to buy insurance. The arrangement has rules, documentation requirements, notice requirements, and reimbursement procedures.
The core difference is that the employer is not selecting a traditional group health plan for everyone.
The employer is defining the contribution.
The employee is choosing the individual coverage.
Why Some Employers Start Exploring ICHRAs
Employers usually do not begin by asking for an ICHRA.
They begin with a business problem.
The Employer Offering Benefits for the First Time
A small employer may want to offer health benefits but worry that a traditional group plan is too much to take on.
That concern is common for very small companies, growing businesses, nonprofits, and employers hiring more professional or full-time employees for the first time.
The owner may be thinking:
“We need to do something for employees, but I am not sure we can afford a full group plan.”
That is a practical concern.
A group health plan can create a meaningful monthly expense. It also introduces future renewal uncertainty. Once a plan is in place, the employer may face increases each year and may need to revisit plan design, employee deductions, contribution strategy, and carrier options.
For some employers, that commitment is manageable.
For others, it feels like too much too soon.
An ICHRA may allow the employer to create a defined health benefit without starting with a traditional group plan. The company can decide what it can afford to contribute and allow employees to use that amount toward their own individual coverage.
That may be especially helpful when the alternative is offering no health benefit at all.
The Employer Facing a Significant Renewal Increase
Another common situation is the employer that already offers group health insurance but receives a major renewal increase.
At that point, the question changes.
The employer is no longer asking, “Should we offer benefits?”
The employer is asking, “Can we keep doing this the same way?”
A large renewal increase can affect the entire business. It may force difficult decisions about employer contributions, employee payroll deductions, plan design, hiring, wages, and long-term budgeting.
In that situation, an ICHRA may be one of several options to evaluate.
It can allow the employer to set a more predictable contribution amount while employees use individual coverage. For some businesses, that may create a more sustainable structure.
But it is not automatic.
The employer still needs to evaluate whether individual plans available to employees are strong enough, affordable enough, and practical enough to make the arrangement work.
Key Differences in ICHRA vs Group Health Insurance
The main difference between an ICHRA and traditional group health insurance is who chooses the coverage and how the employer controls cost.
With a group plan, the employer usually chooses the plan.
With an ICHRA, the employer usually chooses the contribution.
That difference affects nearly every part of the decision.
Employee Choice
Group health insurance usually gives employees a limited set of choices. The employer may offer one plan or several plans, but the available options are selected at the company level.
That can be helpful when the employer wants a consistent benefits package.
It can also be limiting when employees have very different needs.
An ICHRA gives employees more direct choice. Each employee can select individual coverage based on personal needs, budget, carrier availability, network, prescriptions, family situation, and location.
That flexibility can be valuable.
But choice only matters if the choices are strong enough. If the individual market in an employee’s area has limited carriers or narrower networks, the practical value of that choice may be reduced.
Cost Predictability
Group health insurance costs can change each year.
The renewal may be manageable in some years and difficult in others. Depending on the type of plan, pricing may be affected by broader market trends, age changes, claims experience, underwriting, carrier appetite, and plan design.
That variability can make long-term budgeting difficult.
An ICHRA changes the employer’s cost structure.
The employer sets the monthly reimbursement amount. That creates a defined contribution. The company decides what it is willing to contribute rather than waiting for a carrier renewal to determine the next year’s cost.
Employees may still experience premium changes in the individual market, but the employer’s contribution can be set more deliberately.
Participation Requirements
Traditional group plans often involve participation and contribution requirements.
A carrier or program may require a certain percentage of eligible employees to enroll or have valid waivers. Very small groups can run into problems when only a few employees are eligible and one or two decline coverage.
ICHRAs do not work the same way.
Because employees are purchasing individual coverage, the employer is not trying to meet traditional group-plan participation rules in the same manner.
That can make ICHRAs useful for employers with inconsistent participation, employees who already have other coverage, or workforces where not everyone wants the same type of plan.
Administration
Group health insurance administration usually involves plan selection, enrollment, billing, employee changes, renewal reviews, payroll deductions, and carrier communication.
That structure can be straightforward when the group is stable and the plan fits well.
An ICHRA has a different administrative burden.
The employer needs a compliant arrangement, employee notices, substantiation, reimbursement procedures, and verification that employees have qualifying coverage.
In other words, an ICHRA does not eliminate administration.
It changes the type of administration.
For many employers, using the right ICHRA administration platform or support system is important.
Recruiting and Retention Considerations
A traditional group plan may be more familiar to employees. In some industries, employees expect employer-sponsored group coverage, especially when recruiting experienced professionals or competing with larger employers.
That familiarity can matter.
An ICHRA may appeal to employees who want more control over their own coverage. It may also help employers that otherwise would not be able to offer any meaningful health benefit.
The recruiting value depends on the workforce.
Some employees may appreciate choosing their own plan. Others may prefer the simplicity of a company-sponsored group plan.
Employer Control vs Employee Flexibility
Group health insurance gives the employer more control over plan selection and consistency.
The employer decides which carrier, network, deductible, and plan options are offered.
An ICHRA gives the employer more control over contribution levels but gives employees more responsibility for choosing coverage.
That tradeoff is central to the decision.
The employer gains budget control.
Employees gain plan choice.
But the company may lose some consistency across the workforce.
One Important Tradeoff: What Individual Health Insurance Options Are Available to Employees?
This may be the most important practical question in any ICHRA comparison.
An ICHRA depends on the individual health insurance market available to employees.
If employees have access to strong individual plans, reasonable premiums, and usable provider networks, an ICHRA may be worth serious consideration.
If the individual options are limited, expensive, or too narrow for the workforce, the ICHRA may look better on paper than it feels in real life.
Why Local Individual-Market Options Matter
Individual health insurance availability can vary by location.
In Ohio, employees in different counties may see different carriers, networks, premiums, and plan designs.
That means an ICHRA is not evaluated only at the company level. It must be evaluated based on where employees actually live and what individual coverage is available to them.
A company with employees concentrated in one county may have a very different ICHRA result than a company with employees spread across several counties.
But distribution itself is not the key issue.
The key issue is the quality of the individual options available to the employees.
Provider Networks and Plan Types
Many individual health insurance plans use managed-care networks.
In some areas, employees may primarily see HMO-style or narrower network options. That can be very different from the broader PPO-style networks some employees may be used to under traditional group coverage.
That does not automatically make individual coverage bad.
For some employees, a local managed-care plan may work well. For others, especially those who rely on specific doctors, hospitals, or out-of-area providers, the network difference may be significant.
This is one reason employers should not evaluate ICHRAs based only on the contribution amount.
The plan options matter.
The networks matter.
The doctors and hospitals available to employees matter.
Why the Same ICHRA Can Produce Different Employee Experiences
Two employees in the same company may have very different experiences under an ICHRA.
One may find a plan that fits well.
Another may have fewer choices, a higher premium, or a network that does not include an important provider.
That variability is one of the main tradeoffs of moving from group coverage to individual coverage.
The employer may gain budget predictability.
Employees may gain choice.
But the benefit experience may become less uniform.
When Group Health Insurance May Make More Sense
Traditional group health insurance may make more sense when the employer wants a consistent benefits package and the available group options are competitive.
This often applies when:
- employees value a familiar group plan
- participation is strong
- the employer wants centralized plan administration
- broad network access is important
- the group has competitive ACA, level-funded, MEWA, or association options
- the employer wants a more uniform employee experience
Group coverage can also be a strong fit when the employer is using benefits as a recruiting tool in a competitive market.
In those situations, a well-designed group plan may be easier for employees to understand and more aligned with expectations.
When an ICHRA May Make More Sense
An ICHRA may make more sense when the employer wants to provide a health benefit but needs a more defined contribution structure.
This may apply when:
- the employer is offering health benefits for the first time
- a traditional group plan feels too expensive or unpredictable
- participation requirements are difficult
- the employer wants more budget control
- employees have access to workable individual health insurance options
- the employer wants to contribute toward coverage without choosing one plan for everyone
An ICHRA can be especially interesting when the alternative is not a better group plan.
The alternative may be offering no health benefit at all.
In that case, even a modest defined contribution toward individual coverage may be meaningful.
But employers should still evaluate the individual-market options available to employees before assuming the structure will work well.
Can Employers Compare Both Options Before Deciding?
Yes. In many cases, that is the best approach.
Ohio employers often compare several possible strategies before deciding what to offer.
Those may include:
- ACA small group plans
- level-funded plans
- MEWA or association-based plans
- ICHRA arrangements
The goal is not to start with a predetermined solution.
The goal is to understand what is realistically available and which structure fits the employer’s situation.
A group health insurance prescreen can be helpful when comparing group-plan options because some plans require more detailed information before pricing can be evaluated accurately.
An ICHRA review may require employee age, household, and location information to evaluate individual-market options.
When both sides are reviewed together, the employer can compare:
- employer cost
- employee cost
- plan availability
- provider networks
- participation
- administrative complexity
- long-term sustainability
That is usually more useful than asking whether ICHRA or group insurance is better in theory.
The real question is:
Which option works better for this employer, with this workforce, in this market, at this time?
Ohio-Specific Considerations
Health insurance decisions are local.
That is especially true when comparing group coverage and ICHRAs.
Individual-Market Availability
ICHRA success depends heavily on individual health insurance availability.
Employees need access to individual plans that are affordable, usable, and compliant with ICHRA requirements.
Those options may vary by county and carrier.
Group-Market Availability
Group health insurance options also vary.
Some employers may have access to competitive ACA plans, level-funded plans, MEWAs, association plans, or other arrangements.
Others may find that certain options are unavailable, uncompetitive, or difficult because of participation, underwriting, or contribution requirements.
Regional Carrier Differences
Carrier participation can vary by market.
A plan that is strong in one area may not be the best fit in another. Network access, hospital relationships, local provider participation, and plan design can all affect the practical value of coverage.
Why Provider Networks Matter
Employees usually do not experience health insurance as a funding structure.
They experience it through doctors, hospitals, prescriptions, deductibles, copays, referrals, and claims.
That is why provider networks matter so much.
A plan that looks affordable but does not include important local providers may create frustration. A plan with a narrower network may still work well if it fits the employee’s normal care patterns.
This is true for both group plans and individual plans.
A Practical Way to Think About the Decision
Traditional group health insurance usually starts with this question:
“What health plan should we offer?”
An ICHRA starts with a different question:
“How much should we contribute?”
That difference changes the entire decision.
Group coverage may provide more consistency, familiarity, and employer control over plan selection.
An ICHRA may provide more budget predictability and employee-level choice.
Neither structure is universally better.
A small business offering benefits for the first time may arrive at one answer.
A company facing a major renewal increase may arrive at another.
A stable employer with strong group-plan options may decide to keep group coverage.
A nonprofit trying to create a sustainable benefit may decide that a defined contribution approach is more realistic.
The right answer depends on the employer’s budget, workforce, participation, available plans, employee needs, and long-term goals.
Frequently Asked Questions
Is there a way to help employees with health insurance without offering a traditional group plan?
Yes. An ICHRA may allow an employer to contribute toward employees’ individual health insurance without sponsoring a traditional group health plan.
The employer sets a defined reimbursement amount, and employees purchase qualifying individual coverage. The employer then reimburses eligible expenses according to the terms of the arrangement.
What is an ICHRA?
An ICHRA is an Individual Coverage Health Reimbursement Arrangement. It allows employers to reimburse employees for eligible individual health insurance expenses instead of offering a traditional group plan.
Employees generally must have qualifying individual health insurance or Medicare coverage to receive reimbursements.
Is an ICHRA cheaper than group health insurance?
Not always.
An ICHRA may give the employer more control over its contribution amount, but that does not automatically mean the overall result is better for employees.
The comparison depends on group-plan pricing, individual-market premiums, available networks, employee ages, locations, contribution levels, and plan choices.
Can employees choose their own doctors with an ICHRA?
Employees choose their own individual health insurance plan, so their provider access depends on the network of the plan they select.
This is an important part of the evaluation. In some areas, individual plan networks may be narrower than traditional group plan networks.
Employees should review doctors, hospitals, prescriptions, and referral rules before choosing coverage.
Can a small business offer either option?
Generally, yes. Many small businesses can evaluate both traditional group health insurance and ICHRA arrangements.
However, eligibility, participation rules, contribution requirements, plan availability, and administrative requirements can vary depending on the employer and the type of coverage being considered.
Can an employer switch from group insurance to an ICHRA?
Yes, in some cases. Employers may choose to move from a traditional group plan to an ICHRA, but the transition should be planned carefully.
Important issues include employee communication, timing, individual plan availability, required notices, affordability rules, and whether employees will have access to suitable individual coverage.
Can an employer offer both a group plan and an ICHRA?
An employer generally cannot offer both a traditional group health plan and an ICHRA to the same class of employees.
However, an employer may be able to offer a group plan to one class of employees and an ICHRA to another, if the arrangement follows applicable rules.
How are employer contributions to an ICHRA taxed?
Generally, employer contributions to an ICHRA are tax deductible to the business as a business expense. For employees, reimbursements received through a properly structured ICHRA are generally not treated as taxable income, provided the employee is enrolled in qualifying individual health insurance coverage and the arrangement complies with applicable rules.
Tax treatment can vary depending on how the arrangement is structured and the circumstances of the employer and employee. Employers should consult their tax advisor regarding their specific situation.
For additional information, see the IRS guidance on Health Reimbursement Arrangements (HRAs).
How do I know which option is better for my business?
The best way to compare is to evaluate real options using actual employee information.
That may include reviewing group health insurance options, individual-market plans, employee locations, participation, contribution strategy, provider networks, and employer budget goals.
The right answer depends on the specific employer.
Can I compare both options before deciding?
Yes. Many Ohio employers compare ACA plans, level-funded plans, MEWAs, association plans, and ICHRAs before deciding.
This type of review can help determine whether the employer should sponsor a group plan, consider an ICHRA, or stay with the current arrangement.
What information do I need to compare options accurately?
A useful comparison often requires basic employer and employee information, including employee count, employee ages, locations, current coverage, contribution strategy, participation expectations, and renewal timing.
For some group-plan options, a health insurance prescreen may be needed to evaluate realistic pricing and eligibility.
About the Author: Ted Stevenot is a Partner at McCarthy Stevenot Agency, Inc., an independent Ohio health insurance agency helping small employers evaluate group health insurance, ACA plans, level-funded plans, MEWAs, ICHRAs, renewals, and benefits strategy.
Ted works with Ohio employers to compare available options, understand tradeoffs, and make practical health insurance decisions based on workforce needs, budget, participation, and long-term goals.
Related Resources
- Group Health Insurance for Small Businesses in Ohio
- Best Health Insurance Options for Small Businesses in Ohio
- How Much Does Small Business Health Insurance Cost in Ohio?
- Health Insurance Prescreen for Ohio Small Businesses
- Why Small Businesses Should Build a Health Insurance Renewal System
- Agent of Record (AOR) Letters in Ohio: How to Change Brokers Without Changing Plans
Disclaimer: This article is intended for general educational purposes and should not be interpreted as legal, tax, compliance, underwriting, or carrier-specific guidance. ICHRA rules, group health insurance requirements, ACA affordability rules, plan availability, participation requirements, and carrier procedures may vary by employer, plan type, location, workforce, and applicable law. Employers should confirm current requirements before making benefits decisions.
